Marketing Manager, Mobile - Amazon.com (seattle, washington) in Seattle, Washington For Sale
Mobile is the largest and fastest growing platform for customers to shop Amazon. In the near future, we envision that all customers will become Amazon app shoppers because it offers intuitive, enjoyable, and unique shopping experiences that make shopping faster, easier, and smarter. Help us communicate all the great benefits of mobile shopping by joining the Mobile Marketing team as a Marketing Manager. In this role, youA?ll have an immediate impact by contributing to our marketing and communication strategy, building smart targeting approaches, driving breakthrough creative execution, and owning the end:to:end customer experience. YouA?ll be experimenting with new promotional ideas, scaling up successful programs, and generating bold and innovative ideas for further growth. WeA?re looking for a marketer who can deliver big ideas, has demonstrated successful project ownership, and possesses an ability to identify and prioritize opportunities using data. Bring your creative ideas, experience in online marketing campaigns, skills in A/B testing and excellence in execution to this great career growth opportunity. Core ResponsibilitiesWork with teams across Amazon to build marketing plans that drive new customers to the Amazon app and build repeat engagementExecute marketing campaigns that deliver actionable learnings, measurable results, and customer delightCommunicate with internal stakeholders and team to iterate on ideasBuild targeting models for campaign executionWork with design team to build effective customer communicationTrack, measure and report on resultsDrive automation of the programs that deliver our best results to maximize scale2+ years of progressive responsibility, including experience in online marketingUnderstanding of online marketing channels such as on:site advertising, email, push notifications.Knowledge of the app marketplaceProven track record of successful online marketing experimentsStrong analytical abilities, especially with respect to experimental design and analysisExcellent verbal and written communication skillsMBA or masterA?s degree in economics, marketing, finance or related fields
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