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Sr Marketing Specialist, Seller Fulfilled Prime - Amazon.com (seattle, washington) in Seattle, Washington For Sale

Type: Sales, For Sale - Private.

We enable Amazon Marketplace Sellers to participate in Prime in the US and other countries. In this recently launched program we have shown that high:performing Seller businesses are able to provide a Prime:like experience. Now it is time to scale this program by adding new Sellers. As a senior marketing manager you will drive adoption of Seller Fulfilled Prime with the businesses in the Amazon Seller community. You will envision, create, execute, measure and improve various marketing campaigns to tell Seller businesses about this exciting opportunity and get them interested and onboarded. This goes beyond the basics of awareness, discovery, and conversion : you will help improve the offering itself and the sign:up process for Prime delivery of physical products on our Marketplace. To qualify, you should be an experienced online marketer, able to envision what will make this just:launched service a success with Sellers. You will be responsible for defining and implementing the marketing experience for this program, measuring it, and modifying it based on empirical results. Channels may include paid and organic search, mobile paid advertising, affiliate marketing, social media, e:mail, PR, and other online and offline marketing channels. In addition to enhancing the US customer experience, you will coordinate marketing efforts worldwide. You will leverage excellent editorial skills, proven CMS and HTML experience, keen design savvy, and a detailed eye for data to develop, launch, test, and measure all programs in this business. In this role you will:Develop and execute the marketing plan; establish the marketing mix; manage the marketing budget, agency resources; and report marketing results to leadershipLead diverse initiatives for traffic and demand generation across Amazon:owned and external traffic channelsBuild, execute, and analyze marketing campaignsDrive creative asset production in partnership with a dedicated design teamEdit XML/HTML and publish content to site via CMSCollaborate with the Seller Fulfilled Prime product managers to improve the Seller offeringPartner with domestic and international Amazon teams to execute the worldwide rollout of this program6+ years of relevant experience in marketing or marketing communications; of which at least 2 years in digital marketingExcellent writing and copyediting skillsProficiency with Content Management Systems and ability to edit basic HTML and XMLExcellent documentation skills and workflow managementBachelors degree in an associated disciplineExperience in creating content for an online audience, preferably in a start:upExperience with B2B marketing with an online communityExperience with customer segmentation, profiling, and targetingProficiency with SQL, analytics tools, web traffic reporting, and A/B or multivariate testingGraduate Degree and/or MBAMulti:lingualAmazon is an equal opportunity employer.
Source: http://www.tiptopjob.com/jobs/xxxxxxxx_job.asp?source=backpage

State: Washington  City: Seattle  Category: Sales
Sales in Washington for sale

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